Impact Media launches a new website for Aubriana’s Bistro in Downtown Wilmington, NC. It was very hard to stay focused on the work at hand with all of the images coming across of great food and then there was the wine, but we persevered and were able to get this site up and going for these great folks. They have some wonderful looking food and boy is it tasty! I personally had to go and sample some of the local flavor and it the Chef really knows what he is doing! Aside from my ramblings, when Aubriana’s first approached us they wanted a site that would be editable for their constant menu changes, so we provided them with a CMS (Content Management System), so they could make the edits themselves. They also wanted their site to be mobile friendly, their other site was in Flash, which would not even show up. So we built the site to render on mobile devices. Then there next concern was showing up on Search Engines and that is the next thing we are going to tackle for them, we will be pushing their site to the top of the Search Engines through SEO or Search Engine Optimization. This will allow their site to show up with a high ranking for a selected group of keywords, therefore providing them with more exposure on the web. We will help them grow their web presence one day at a time! Let us know what you think of their site!
Impact Media Solutions just launched a new website for “The Ashley Hales Team” here in Wilmington, N.C.. They are a group of Mortgage Bankers that are under Resource Financial Services out of Columbia, S.C. with one thing on their mind, being the best at what they do! We have been working with them over the past 2 months on this project and have seen the passion and drive that they have to be the best at what they do. This site offers some of the latest in Web Technologies, so please check it out and let us know what you think.
Impact Media Solutions has just completed redesigning www.superdroidrobots.com, which is an online retailer of custom Robots, Robot Kits, and Robot Parts. This site is huge, they have everything you can think of for a robot, whether you are building one or need a new wheel or tank tread! Needless to say, we had a lot of fun working on this site, because it is like a geeks dream to go through all of the different options and build your own Robot, but I digress. When the owner of the company came to us, he was getting quite a bit of traffic to the site, but he was not ranking at the top of the Search Engines, and the site was looking like something from the 80s. We set into motion a plan of attack and although Super Droid did not want to initially redesign, they did want to be at the top of the Searches, so we worked tirelessly to get them to the top and improved their traffic and their Sells, but their Bounce Rate was still very high (~60%). At this point, the even though we normally design first and optimize second, the owner of Super Droid had seen that you can bring the proverbial horse to water…. well you know the rest!
Anyway, earlier this month we launched the new design of www.superdroidrobots.com and if you look at my prior post Web Design & Bounce Rates, you will see that we have taken his Bounce Rate down from 60% to hovering around 4-5%, which is AMAZING! I do not think I could make a success story up like this, his visitors are really embracing the new look and feel and his sales are improving and hopefully one day soon Super Droid will let us have our very own Impact Droid Mascot to run around and help us out around the office, it would probably be good to program in some cleaning protocols!
Until next time – Brian
At Impact Media Solutions we not only design and build web sites, but we also help you grow your web presence and ensure that the website is capturing and converting your visitors to leads. We do this by monitoring the statistics of your website on a continual basis and working with you to get your site not only to the top of the Search Engines via SEO, but once it is there that people stay on the site and use it. Please see below at the graph and daily statistics of a client’s website that we recently helped tremendously. We were already performing SEO (Search Engine Optimization) on the site and had gotten the site to #1 for most if not all of their desired key terms, but their Bounce Rate was very high. Bounce Rate as defined by Google is “the percentage of single-page visits or visits in which the person left your site from the entrance or landing page.” To break that down further, it means that if someone clicks on your site from the Search Engine, they immediately hit the back button because they did not like what they saw or you were not what they were looking for in their search.
If you look below you will see after working with us and our developed plan we were able to significantly reduce their Bounce Rate by over 80%, while maintaining about the same amount of visits to the site, which in the case of this site is about 20,000 unique visits/month, therefore the chance for conversion is greatly increased. If you would like Impact Media to develop a plan to help you with your site please contact us and we will be happy to formulate a proven method of results for you.
In this video I talk about incorporating video into your web design and how it can help you with your SEO and Social Media as well! Hope you enjoy!
Out latest Video dealing with Social Media and expanding your Internet presence
Impact Media Solutions launches a new website for Comfort Homes, Inc. out of Clayton, NC. They are one of North Carolina’s larger builders building homes in Wake, Johnston, Harnett, Sampson, Onslow and Pender Counties. They were a pleasure to deal with and supplied us with a lot of great content for their website as they have built some great homes in North Carolina. They originally started their business in 1994 and this is their first website if you can believe that. Comfort Homes came to us looking to showcase their abilities online and expand their presence through Web Design and Internet Marketing. They wanted to be able show potential clients what they had done via portfolio and where they were currently building and what neighborhoods they were associated with in North Carolina. This company definitely has a lot going on, but is making efforts to improve their overall reach to their consumer. I hope you like what we have provided for them.
Impact Media Solutions has just launched a new website for Mimosa Bay, a waterfront neighborhood just outside of Jacksonville, NC with everything I have always looked for in amenities for a new home neighborhood!
When Ben Kern came to us looking to improve his current web design and internet presence, we were shocked to learn what a beautiful place it was, it was not hard to make this website look great with all of the beautiful imagery that they have to offer. We worked with Ben and his team of developers to provide a website that would allow them to update it independently and with ease with our custom Content Management System, then we integrated it with all of his Social Media and are in the process of developing that platform with Ben, so that he can effectively communicate with his sphere of influence in a more efficient
manner. We have enjoyed working on the web design and internet marketing of this project and look forward to seeing how it is received. Let us know your thoughts on this project as we would love to hear them!
Impact Media Solutions has just launched a new Real Estate website for David Cummings @ Coldwell Banker Sea Coast Realty. When David came to us he was looking for a unique way to serve the needs of his clients in his niche market of short sales and foreclosures. He already had a successful business going before needing a website, but realized that he could do a lot more with the tools we were able to provide to him with the IDX searching and Integrated communications platform that allows him to stay in contact with his clients on an ongoing basis even after the sell. We developed his new site to the latest standards for web design and have shown him ways to use his BLOG in conjunction with other social media outlets to maximize his efforts and build his web presence. We really have enjoyed working with David, he is taking what we have shown him to new levels and doing a great job!
Impact Media Solutions is now offering Remote Online Data Backup to all of it’s clients in and around Wilmington, NC. We have developed a tool that will manage your Computer backups for you without you having the worry of losing your data due to a hardware failure or catastrophy. Our new Remote Online Backup system is unique compared to other Backup systems in that we do not charge by how many computers we are backing up, so there are no license fees in that regard. Impact Media charges by allocation of space or disc quota. This means that you can setup 1 computer or 20 for the same monthy price. Contact us today and ask about Impact Remote Backup and we will provide you with more information about safeguarding your critical data.
If you have already had a system failure and need your hard drive recovered we offer that service as well. Impact Media can assess the damage of the drive and determine if the data is recovarable. We work closely with our clients to ensure that we do our best to recover their data in most scenarios. Unfortunately, this is how we meet a lot of our clients that are seeking these services, so we have a lot of experience in data recovery. If you would like Impact Media Solutions to design and implement a Disaster Recovery Plan for your office please contact us and we will be glad to provide that service for you.